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Hear me! campaign by Weecos

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viilu jewelry

Young persons do not have to behave in a predetermined way to become acknowledged.

We are proud to be part of the Hear me! campaign from Weecos. From every valo & varjo earrings and necklaces sold via Weecos, we donate 20 % to the Family Federation of Finland to support equal sexual rights in Finland and globally.

Young persons do not have to behave in a predetermined way to become acknowledged. Young men have also the right to show their feelings and share the downsides of life. valo & varjo (light & shadow) jewelry represent both sides of life – its joys and sorrows.

The campaign makes room for those voices that are unheard. One of the long-term listeners is Poikien Puhelin, a free of charge phone and chat service in Finland, to whom especially boys under 20 can call. The service provides professional information on everyday life and sexuality, corrects misunderstandings and talks boldly about emotions and the interests of boys. The professional team supports the diversity of being a boy and tells them every day that they are OK just the way they are.

The beautiful photos were taken by Eetu Järvi.



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